Belco Euro Tour made a stop in Oslo, in the company of Oliver from Jacu Coffee Roasters. For the occasion, Oliver had travelled all the way from Ålesund, and it was in a coffee shop in the Norwegian capital, Pust, that we met to discuss the environmental and social issues that are shaking up the entire specialty coffee industry, from producer to consumer. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Nous sommes allés à la rencontre de leur équipe, avant de m’entretenir plus longuement avec Maxence, fondateur de la torréfaction spécialisée dans le B2B. Le but ? Connaître leur vision du café de spécialité d’aujourd’hui et de demain. Fondée en 2015, Javry Coffee développe sa marque avec la même ligne de conduite depuis ses débuts : un café de qualité, éthique et écoresponsable. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

In Oslo we met Bjørnar Hafslund, the head of Fuglen. After a day's drive from Gothenburg, he was waiting for us to share a dinner. We then went to the brand's roasting and coffee shop to get his opinion on specialty coffee and its definition. Together we discussed about specialty coffee and how it should evolve today, as consumers are increasingly aware of the social and environmental issues affecting the producers of their favourite products, starting with coffee. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Johan Ekfeldt is the founder of Gringo Nordic Coffee Roasters. We met him the day after our interview with Christian from Morgon Coffee Roasters, during one of the last stages of the Belco Euro Tour. Johan founded Gringo Nordic with his wife, Pernilla, and business partner Magnus in 2018 in Gothenburg. But his history with specialty coffee began much earlier! In 2004, he founded Johan & Nyström, Sweden's first specialty coffee roastery. After leaving the company, Johan decided to set up his own farm in Morales, Colombia: Finca La Tierra. With such a wide range of experience, from production to roasting, Johan was a natural choice to discuss the future of specialty coffee! Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

We spent part of the afternoon at Morgon Coffee Roasters, while founder Christian and his team were busy roasting and bagging their new coffees. Sharing a hot cup together we then discussed about sustainability, the future of specialty coffee and what really matters to Morgon. And, for Christian, it's simple: specialty coffee, beyond the score, is above all a human story. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

We went to visit Rune, the founder of Kaffevaerk, in Copenhagen. He started roasting in 2006, experimenting with a small roaster, but you have to go back long time before Kaffevaerk was founded to find out where his passion for coffee comes from. In the 1990s, he worked at Copenhagen airport, alongside his studies. In the airport coffee shop, he discovered what could be considered the first speciality coffees, the Blue Mountain from Jamaica or the Kona from Hawaii. Today, Rune only selects certified organic coffees for Kaffevaerk. But his opinion on speciality coffee goes far beyond the question of labels. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Blazej, head roaster and sourcing manager was waiting for us together with Rasmus, sales manager. Since 2016, the Danish roaster's ambition has been clear: to give its customers the best possible coffee experience. While the direction taken to achieve this goal was initially exclusively that of quality, they now will to bring transparency about sustainability at the farm level and the future of the producers. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Adam Craig founded the Lot61 roastery in Amsterdam in the early 2010s, after owning 3 coffee shops in New York for 15 years. With so many years of experience, it was interesting to hear his vision for specialty coffee and its future. Today, the company is B-Corp certified, but is that enough to convey the message Adam Craig wants to send to consumers and the coffee industry as a whole? Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

Robert Blommers roasts his coffees with the utmost care in the roastery that bears his name and which he founded in 2013, after returning from a trip to Chiapas, Mexico. Today, he would like to have at his disposal new indicators to better choose the coffees he buys. And, above all, to communicate with his customers about the need to prefer coffees with the lowest environmental impact. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

In Ghent we met Charlene de Buysere and Ward De Corte, the founders of WAY, in their roasting and coffee shop in the dock, north of the city. Before founding WAY and Ward becoming the roaster, Charlene was a barista and went on to compete with a great track record. She is the 2012 Aeropress World Champion and Belgian Champion for the Brewer's Cup in 2014 and Barista in 2011. Together we talked at length about their definition of specialty coffee, its future and what WAY's customers are looking for when they come to drink or buy a coffee from them. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.