Communicating Democracy: the EuroPCom podcast on public communication

Women and AI: overcoming gender stereotypes

18min | 05/16/2025

Description

About the podcast

The EuroPCom podcast series on public communication is produced by the European Committee of the Regions (CoR) in close cooperation with the EuroPCom partners.

Host:

Evi Kiorri, Journalist | Multimedia Producer | Podcaster

Guest:

Ivana Bartoletti, Global Chief Privacy & AI Governance Officer, Wipro. Ivana is an internationally recognised thought leader in the fields of privacy, data protection and responsible technology. She has many years of experience working for large organizations in privacy policy, strategy and programmes related to digital transformation, cloud and automation. In 2022, Ivana received the Privacy Leader of the Year Award in London.

In this episode:

No, artificial intelligence is not neutral. Yes, human biases propagate into AI. As humans do, AI systems also mirror gender prejudices and stereotypes in their algorithmic decisions. This is why it is crucial to consider the impacts of human perceptions on data collection. There is a necessity for an intersectional approach to AI development and data training, and for a stronger presence of women in tech and AI. How can we develop AI in a way that promotes equality, transparency, and accountability, with a special focus on women? How can we ensure the protection of gender equality and non-discrimination in AI systems? And how can we empower women in tech and AI?

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EuroPCom 2025 | European Committee of the Regions

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Description

About the podcast

The EuroPCom podcast series on public communication is produced by the European Committee of the Regions (CoR) in close cooperation with the EuroPCom partners.

Host:

Evi Kiorri, Journalist | Multimedia Producer | Podcaster

Guest:

Ivana Bartoletti, Global Chief Privacy & AI Governance Officer, Wipro. Ivana is an internationally recognised thought leader in the fields of privacy, data protection and responsible technology. She has many years of experience working for large organizations in privacy policy, strategy and programmes related to digital transformation, cloud and automation. In 2022, Ivana received the Privacy Leader of the Year Award in London.

In this episode:

No, artificial intelligence is not neutral. Yes, human biases propagate into AI. As humans do, AI systems also mirror gender prejudices and stereotypes in their algorithmic decisions. This is why it is crucial to consider the impacts of human perceptions on data collection. There is a necessity for an intersectional approach to AI development and data training, and for a stronger presence of women in tech and AI. How can we develop AI in a way that promotes equality, transparency, and accountability, with a special focus on women? How can we ensure the protection of gender equality and non-discrimination in AI systems? And how can we empower women in tech and AI?