Transcription

• Speaker #0

  Introduction. Ella Baché never looked to be in the spotlight, but she illuminated a path, that of a woman who refused to choose between science and beauty, between rigor and kindness, between discretion and audacity. Before dermocosmetics, empowerment, or transparency even started being talked about, she had already done so. In her own way, silently. but with unrelenting requirements. Her eponymous brand celebrates its 90th anniversary in 2026. It is the perfect opportunity to look back at the extraordinary destiny of a visionary woman who became a skincare expert ahead of her time. I am a pharmacist by profession, and above all by vocation. I like inventing formulations. I've dedicated my entire life to it, she said humbly. A life dedicated to research, care and unwavering commitment to just one principle, to do what is right, scientifically grounded, and meaningfully helpful to people. Rejecting trends and challenging marketing narratives, she established a personal and liberated vision of beauty, grounded in observation, life's inherent wisdom, and attuned to reality. She did not promise miracles in her beauty salon on Rue de la Paix, just as in her laboratory. she promised results. For her, skincare had to prove that it was not only beneficial to the skin, but also in the lives of women. I am pleased, not for having been a pioneer, but for having remained steadfast in my principles throughout my career. She reflected with the wisdom of someone who has always stayed true to her convictions. Nearly a century later, this philosophy continues to inspire Ella Baché. which has established itself as the Maison Dermo-Esthétique since 1936, a space where scientific rigor elevates the efficacy. True to its founder's vision, the brand now offers a natural and sensorial cosmeceutical alternative. High performance, respectful formulas, designed to repair the skin from within without being harsh. More than just a legacy, it represents an ongoing living legacy. A relentless pursuit of efficacy, precision and care for each skin concern.