Description
ποΈ Who is James Serra?
James Serra is a Technical Specialist at Microsoft with over 35 years of expertise in data warehousing and data management, making him a thought leader in the use and application of Big Data technologies. He is also well-versed in a number of data design concepts and methodologies, including normalized, relational, dimensional, and columnar approaches. Moreover, he has been a team leader and mentor for multiple large-scale, full life-cycle database implementations, from requirements and design through development, client acceptance and production. James is also a popular blogger, author, and speaker, having presented at PASS Summit, SQLBits, Enterprise Data World conference, Big Data Conference Europe, and dozens of SQL Saturdays. His specialties include business intelligence, data warehousing, big data, Hadoop, cloud, master data management, machine learning, solution architecture, ETL, data modeling, data migration, dashboarding, Kimball methodology, massively parallel processing, database architecture, data integration, and performance tuning among others.
π‘ In this episode...
... we discuss his journey, the evolution of storing and reporting data, the use of AI technology for better business decisions and tips for staying up-to-date in the ever-changing world of technology and AI. We also delve into Microsoft's use of AI in providing insights on political advertisements.
James Serra: https://www.linkedin.com/in/jamesserra/
James's Book: https://www.amazon.com/Deciphering-Data-Architectures-Warehouse-Lakehouse/dp/1098150767
Thomas Bustos: https://www.linkedin.com/in/thomasbustos/
Artistic Direction & Video: Maxence Kerhoas
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