Some people say the era of global warming is over — and that the era of global boiling is coming. For Ryo Harada, Global Sourcing Manager at Green Carbon, this reality underscores one urgent goal: achieving carbon neutrality by 2050. Founded in 2019, the Japanese start-up is harnessing the power of nature to reach this goal — turning forests, mangroves, rice paddies, and livestock systems into allies in generating sustainable carbon credits. These credits are then sold to companies, with profits shared among farmers and local communities. In this episode of Making a Difference, Ryo Harada explains how Green Carbon blends technological innovation, scientific rigor, and green finance to transform the carbon credit market — and to build a model where profitability serves the planet.

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