Succeed in Medicine

Dr. Una's Game-Changing Advice for Business Visibility

35min | 06/12/2024

Description

—- 👋

This episode is also sponsored by Pattern Life. Protect what matters most today. Disability insurance simplified.

—- 👋

This episode is also sponsored by Physician Growth Accelerator. Your practice is busy, but not with ideal patients. Build your strategy today.

—- 👋

Bradley Block welcomes back Dr. Nneka Unachukwu, famously known as Dr. Una. They dive into her latest book, "The Visibility Formula: Taking Your Business From Best Kept Secret to Household Name." Dr. Una shares insights into why visibility is crucial for business success and offers practical strategies for getting noticed.

They discuss the challenges and rewards of entrepreneurship, the importance of having a clear message, and the necessity of playing the long game in marketing. Dr. Una also highlights the significance of repurposing content and building a supportive team.

BIO

Dr. Nneka Unachukwu, known as Dr. Una, is a board-certified pediatrician and the founder of EntreMD, a company dedicated to helping physicians build profitable businesses. Through the EntrezMD Business School and her top-rated podcast, Dr. Una empowers doctors to achieve financial freedom and autonomy. Her latest book, “The Visibility Formula,” offers practical strategies for increasing business visibility. Dr. Una’s company was featured on the Inc 5000 list of fastest-growing privately held companies in America. She resides near Atlanta with her husband and four children.

HIGHLIGHTS

00:01:58 - Introduction of Dr. Una and her mission with EntreMD 00:03:25 - Dr. Una’s new book, “The Visibility Formula” 00:04:45 - Importance of visibility in business success 00:07:15 - Mindset shifts required for effective marketing 00:11:00 - Strategies for identifying and reaching the ideal client 00:14:00 - Importance of a clear call to action 00:16:50 - Playing the long game in visibility efforts 00:19:30 - Repurposing content for social media 00:21:45 - Building a team to support visibility efforts 00:27:40 - Interview tips and the process of hiring the right team members

Did ya know…

You can also be a guest on our show? Please email me at brad@physiciansguidetodoctoring.com to connect or visit www.physiciansguidetodoctoring.com to learn more about the show!

Socials:

@physiciansguidetodoctoring on FB

@physicianguidetodoctoring on YouTube

@physiciansguide on Instagram and Twitter

Visit www.physiciansguidetodoctoring.com to connect, dive deeper, and keep the conversation going. Let’s grow!

Disclaimer:

This podcast is for informational purposes only and is not a substitute for professional medical, financial, or legal advice. Always consult a qualified professional for personalized guidance.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Succeed in Medicine

Was your training enough to handle everything physician life demands? From lawsuits to leadership, career decisions to challenging conversations, balancing the personal with the professional — not enough was addressed in medical school, residency or fellowship. This show fills those gaps so you can live up to the expectations that come with the white coat — not just in the exam room, but in all the places your MD follows you. Your host, Dr. Bradley Block, a private practice ENT, is right there with you — navigating the same challenges and bringing in world-class guests to teach, as he puts it, “everything we should have been learning while we were memorizing Kreb’s cycle.” With nearly 500 episodes and close to half a million downloads, Brad has built a trusted space where physicians come for brass-tacks, immediately-applicable advice. You don’t need another certification. You need a podcast that covers personal finance, private practice, side-gigs, main-gigs, reacting to bad reviews, misinformation, social media, charting, parenting, communicating, negotiating, leading, managing, teaching, learning and what to do when someone yells, “Is there a doctor on board?”

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Succeed in Medicine

Was your training enough to handle everything physician life demands? From lawsuits to leadership, career decisions to challenging conversations, balancing the personal with the professional — not enough was addressed in medical school, residency or fellowship. This show fills those gaps so you can live up to the expectations that come with the white coat — not just in the exam room, but in all the places your MD follows you. Your host, Dr. Bradley Block, a private practice ENT, is right there with you — navigating the same challenges and bringing in world-class guests to teach, as he puts it, “everything we should have been learning while we were memorizing Kreb’s cycle.” With nearly 500 episodes and close to half a million downloads, Brad has built a trusted space where physicians come for brass-tacks, immediately-applicable advice. You don’t need another certification. You need a podcast that covers personal finance, private practice, side-gigs, main-gigs, reacting to bad reviews, misinformation, social media, charting, parenting, communicating, negotiating, leading, managing, teaching, learning and what to do when someone yells, “Is there a doctor on board?”

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

—- 👋

This episode is also sponsored by Pattern Life. Protect what matters most today. Disability insurance simplified.

—- 👋

This episode is also sponsored by Physician Growth Accelerator. Your practice is busy, but not with ideal patients. Build your strategy today.

—- 👋

Bradley Block welcomes back Dr. Nneka Unachukwu, famously known as Dr. Una. They dive into her latest book, "The Visibility Formula: Taking Your Business From Best Kept Secret to Household Name." Dr. Una shares insights into why visibility is crucial for business success and offers practical strategies for getting noticed.

They discuss the challenges and rewards of entrepreneurship, the importance of having a clear message, and the necessity of playing the long game in marketing. Dr. Una also highlights the significance of repurposing content and building a supportive team.

BIO

Dr. Nneka Unachukwu, known as Dr. Una, is a board-certified pediatrician and the founder of EntreMD, a company dedicated to helping physicians build profitable businesses. Through the EntrezMD Business School and her top-rated podcast, Dr. Una empowers doctors to achieve financial freedom and autonomy. Her latest book, “The Visibility Formula,” offers practical strategies for increasing business visibility. Dr. Una’s company was featured on the Inc 5000 list of fastest-growing privately held companies in America. She resides near Atlanta with her husband and four children.

HIGHLIGHTS

00:01:58 - Introduction of Dr. Una and her mission with EntreMD 00:03:25 - Dr. Una’s new book, “The Visibility Formula” 00:04:45 - Importance of visibility in business success 00:07:15 - Mindset shifts required for effective marketing 00:11:00 - Strategies for identifying and reaching the ideal client 00:14:00 - Importance of a clear call to action 00:16:50 - Playing the long game in visibility efforts 00:19:30 - Repurposing content for social media 00:21:45 - Building a team to support visibility efforts 00:27:40 - Interview tips and the process of hiring the right team members

Did ya know…

You can also be a guest on our show? Please email me at brad@physiciansguidetodoctoring.com to connect or visit www.physiciansguidetodoctoring.com to learn more about the show!

Socials:

@physiciansguidetodoctoring on FB

@physicianguidetodoctoring on YouTube

@physiciansguide on Instagram and Twitter

Visit www.physiciansguidetodoctoring.com to connect, dive deeper, and keep the conversation going. Let’s grow!

Disclaimer:

This podcast is for informational purposes only and is not a substitute for professional medical, financial, or legal advice. Always consult a qualified professional for personalized guidance.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Succeed in Medicine

Was your training enough to handle everything physician life demands? From lawsuits to leadership, career decisions to challenging conversations, balancing the personal with the professional — not enough was addressed in medical school, residency or fellowship. This show fills those gaps so you can live up to the expectations that come with the white coat — not just in the exam room, but in all the places your MD follows you. Your host, Dr. Bradley Block, a private practice ENT, is right there with you — navigating the same challenges and bringing in world-class guests to teach, as he puts it, “everything we should have been learning while we were memorizing Kreb’s cycle.” With nearly 500 episodes and close to half a million downloads, Brad has built a trusted space where physicians come for brass-tacks, immediately-applicable advice. You don’t need another certification. You need a podcast that covers personal finance, private practice, side-gigs, main-gigs, reacting to bad reviews, misinformation, social media, charting, parenting, communicating, negotiating, leading, managing, teaching, learning and what to do when someone yells, “Is there a doctor on board?”

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Succeed in Medicine

Was your training enough to handle everything physician life demands? From lawsuits to leadership, career decisions to challenging conversations, balancing the personal with the professional — not enough was addressed in medical school, residency or fellowship. This show fills those gaps so you can live up to the expectations that come with the white coat — not just in the exam room, but in all the places your MD follows you. Your host, Dr. Bradley Block, a private practice ENT, is right there with you — navigating the same challenges and bringing in world-class guests to teach, as he puts it, “everything we should have been learning while we were memorizing Kreb’s cycle.” With nearly 500 episodes and close to half a million downloads, Brad has built a trusted space where physicians come for brass-tacks, immediately-applicable advice. You don’t need another certification. You need a podcast that covers personal finance, private practice, side-gigs, main-gigs, reacting to bad reviews, misinformation, social media, charting, parenting, communicating, negotiating, leading, managing, teaching, learning and what to do when someone yells, “Is there a doctor on board?”

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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