🎙️ Nivada Grenchen, Space One & Vulcain – Independent Brands, Heritage and Creative Direction

Guest: Guillaume Laidet
Hosted by: Alon Ben Joseph & Rob Nudds – The Real Time Show
Recorded at: Time to Watches – Villa Sarasin – Geneva
Main partner: STISS (www.stiss.ch)

This episode, produced by Time to Watches and The Real Time Show, is brought to you by STISS (www.stiss.ch).
Welcome to another Time to Watches podcast, where each recording highlights the people who make the world of watchmaking so fascinating.

Recorded at Time to Watches in Geneva, Alon Ben Joseph and Rob Nudds welcome Guillaume Laidet for an open and wide-ranging conversation covering his involvement across several independent watch brands, including Nivada Grenchen, Space One and Vulcain.

During the discussion, Guillaume shares his perspective on managing multiple brands with distinct identities, balancing heritage with contemporary design and navigating the challenges of independent watchmaking. The exchange touches on creativity, distribution, collector engagement and the importance of remaining close to the community.

Rather than focusing on individual products or commercial performance, the conversation explores broader themes such as long-term vision, brand legitimacy and the evolving expectations of today’s watch enthusiasts.

A candid and insightful discussion about independence, creativity and the realities of building and sustaining watch brands in a changing industry.

🎧 Duration: 24 min
💬 Language: English
📢 Presented by: STISS (www.stiss.ch) – main partner of the Time to Watches Podcasts

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