🎙️ BREVA – Reviving an Instrument-Inspired Vision of Time

Guest: Julien Haenny – BREVA
Hosted by: Alon Ben Joseph & Rob Nudds – The Real Time Show
Recorded at: Time to Watches 2025 – Villa Sarasin – Geneva
Main partner: STISS (www.stiss.ch)

This episode, produced by Time to Watches and The Real Time Show, is brought to you by STISS (www.stiss.ch).
Welcome to another Time to Watches podcast, where each recording highlights the people who make the world of watchmaking so fascinating.

Recorded at Time to Watches in Geneva, Alon Ben Joseph and Rob Nudds welcome Julien Haenny, founder of BREVA, for an open and in-depth conversation about the relaunch of an independent watch brand with a strong identity rooted in instrument-inspired watchmaking.

During the discussion, Julien explains the origins of BREVA, its early history, and the motivation behind bringing the brand back to life after several years of inactivity. The conversation explores the importance of preserving the original DNA while introducing a new creative direction inspired by Italian elegance and a clear design vision.

The episode also touches on the technical development of the watch, including the collaboration with master watchmaker Jean-François Mojon, and the approach taken to create a distinctive and legible display inspired by measurement instruments rather than traditional watch layouts.

A thoughtful exchange about entrepreneurship, independence and the challenges of relaunching a high-end watch brand with a long-term vision, limited production and a strong focus on authenticity.

🎧 Duration: 17min
💬 Language: English
📢 Presented by: STISS (www.stiss.ch) – main partner of the Time to Watches Podcasts

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