Unlock the mindset and strategies that separate average entrepreneurs from those who build brand empires! Step inside the world of e-commerce leaders and hear what it truly takes to conquer business “boss levels,” navigate shiny object distractions, and build a powerhouse team, all while keeping faith and family close. Discover powerful strategies, expert tips, and breakthrough tools to grow your brand and skyrocket your sales here: ➡️https://marketingmisfits.co/ Join Norm and Kevin, and guest Josh Hadley (Hadley Designs, Ecom Breakthrough Podcast) as they dig deep into the ICE method for opportunity scoring, the myths of overnight success, systems mastery for hiring and scaling, and so much more. If you’ve ever struggled with focus, shiny object syndrome, or balancing big dreams with real life, this one’s for you. Whether you’re a startup hustler or seasoned brand builder, get ready for inspiration, practical frameworks, and enough insights to 10x your business (and keep your sanity). ⏰ Timestamps: 00:00 - Strategy Isn’t What You Think 00:41 - True Friends and Sabbaticals 02:36 - Everything Turns to Gold: Meet Brand-Builder Josh Hadley 05:50 - 8-Figure Empires & The Family Behind the Brand 07:47 - Secrets of the Podcasting Grind 10:46 - Action, Not Easy Buttons: Marketing That Moves Mountains 21:02 - The ICE Method: Frameworks for Real Opportunity 22:26 - From Shiny Objects to Lasting Growth 28:35 - Building Your Dream Team: Hiring Secrets Unlocked 32:20 - System Over Chaos: How to Find and Vet Rockstars 37:03 - Leveling Up: Why Learning Never Ends 39:40 - Life, Growth & Beating the Boss Levels 43:57 - The “Hard Things” Most People Won’t Do 45:11 - Knowing When to Give Up (And When to Double Down) 52:49 - Turnaround Stories & Confronting the Product Boss 59:55 - Faith, Family, Business: Can You Really Have It All? 01:06:20 - The Long Game: Dreams, Giving Back, & Legacy This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits Don’t miss out on the insights that could transform your business! Hit that Subscribe button 🔔 and join the Marketing Misfits crew for weekly insights into the tools, strategies, and stories you need to stay ahead in the ever-changing world of marketing. Hosted by Ausha. See ausha.co/privacy-policy for more information.

Seeking true authority, explosive growth, and real connection with your audience? Newsletters aren’t dead, they’re the secret weapon most marketers overlook. Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ Join Norm and Kevin as they battle newsletter myths and break down how a simple email can launch a $500,000 profit machine. You’ll learn: - Why controlling your own list beats playing the social lottery - Niche-tested secrets to jaw-dropping open and click rates - How AI, referrals, and community tactics scale your impact - Monetization realities they won’t teach you in marketing school This is the episode every founder, creator, and digital hustler needs. Don’t miss the tricks, cautionary tales, and industry laughs right to the end! ⏰ Timestamps: 00:00 - The $500K Newsletter Myth 05:59 - Newsletters in the AI Renaissance 8:15 - Growth Engine Unlocked 11:06 - List Authority & Monetization 15:08 - Open Rates, Real Fans & Community Tactics 23:04 - Referrals, Hacks & Tools That Supercharge Lists 32:25 - Deliverability Mastery & Tactical Testing 1:01:29 - Your Audience Awaits! This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits Don’t miss out on the insights that could transform your business! Hit that Subscribe button 🔔 and join the Marketing Misfits crew for weekly insights into the tools, strategies, and stories you need to stay ahead in the ever-changing world of marketing. Hosted by Ausha. See ausha.co/privacy-policy for more information.

Think a small pivot can’t change your life? Meet the entrepreneur who turned lockdown lemons into a global lighting empire that’s lighting up salons, tattoo studios & clinics worldwide! Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ Dive into this episode as we uncover Mary’s journey. Learning to travel the world as a kid, building and selling a successful salon, and launching a patented product that’s become the industry standard across multiple markets. We talk radical pivots, brand storytelling, product innovation, market adaptation, and the secret sauce behind Mary’s unwavering resilience. Ready to discover the marketing missteps that turned into million-dollar lessons? ⏰ Timestamps: 00:00 - Pivot or Get Left Behind 02:58 - The Power (and Comedy) of Small Business 05:07 -  From World Explorer to Brand Builder 17:13 - Turning a Napkin Sketch into a Category Leader 24:59 - One Product, Many Audiences: The Power of Personalization 29:27 - Adapting Your Brand: Speaking to Multiple Niches 34:58 - Patents, Knock-offs & the Art of Protection 43:49 - Building Community & Going Viral Organically 56:37 - Roller Coasters, Goats & Giving Back This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits Don’t miss out on the insights that could transform your business! Hit that Subscribe button 🔔 and join the Marketing Misfits crew for weekly insights into the tools, strategies, and stories you need to stay ahead in the ever-changing world of marketing. Hosted by Ausha. See ausha.co/privacy-policy for more information.

What if the secret to scaling your brand lies not in doing more, but in letting go? Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ Uncover the mindset shifts, systems, and stories behind 8-figure exits with this Marketing Misfits episode featuring the electrifying Mayur Sethi. Discover why founders who focus only on their strengths could be holding themselves and their companies back. Join us as we dive deep into: - The three things every founder should focus on, and what you MUST delegate - Battle-tested lessons from billion-dollar boardrooms - Why instant gratification is killing e-commerce potential - Real talk: how to build lasting teams (and avoid the VA trap) - Powerful networking strategies most sellers overlook - Creative product growth using psychology, partnerships, and leverage - Hard-won cash flow lessons no one else will tell you - A blueprint for transitioning from 7 to 8 figures…and beyond Don’t miss the stories, laughs, and actionable gold you can use starting today. Listen, learn, and lead like a misfit! ⏰ Timestamps: 00:00 - Founders’ Fatal Flaw Exposed 00:34 - Hot Dogs & High Stakes Hustle 03:53 - Smart Money Moves & Lessons 07:40 - Small Brand, Big Leverage 09:26 - Inside the Boardroom Numbers Game: Myth or Mindset? This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits Ready to unlock the next level for your business? Join the Marketing Misfits crew for weekly breakthroughs in marketing, creativity, and game-changing innovation. Don’t miss out! Hosted by Ausha. See ausha.co/privacy-policy for more information.

What happens when our two marketing masterminds take the stage in Vegas? You get an unfiltered, hilarious, and insightful dive into the future of AI, marketing, and business strategy. Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ From late-night laughs and unique Vegas experiences to groundbreaking AI tools and marketing hacks, this episode of Marketing Misfits is packed with valuable tips, real-life stories, and a glimpse into the tech that’s changing the game for entrepreneurs everywhere. Stick around to the end to hear how AI is revolutionizing industries and discover strategies you can implement today to stay ahead of the curve. Get ready to explore the future of marketing like never before!  Timestamps: 00:00 - Marketing Misfits in Vegas! 03:55 - The Magic of Networking at Events 07:10 - Market Masters 09:45 - AI-Powered Masterminds 10:34 - ChatGPT and Marketing Hacks 26:05 - YouTube: The Underrated Goldmine 33:44 - AI Tools for Content Creation 37:50 - Personalized Marketing with AI 43:55 - Email Marketing is NOT Dead 47:27 - Copywriting with AI 52:03 - The Future of Amazon with AI 1:00:17 - Collective Mind Society (CMS) 1:02:38 - Don’t Miss It! This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today https://get.levanta.io/misfits Don’t miss out on the insights that could transform your business!   Hit that Subscribe button 🔔 and join the Marketing Misfits crew for weekly insights into the tools, strategies, and stories you need to stay ahead in the ever-changing world of marketing. Hosted by Ausha. See ausha.co/privacy-policy for more information.

What if we told you that mastering the first 6 seconds of your video could put you in the top 1% of content creators? In this episode, viral video expert Adley Kinsman reveals the untold secrets behind her billion-view formula. Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ From crafting scroll-stopping hooks to leveraging the psychology of storytelling, this is your ultimate guide to creating content that dominates algorithms and captivates audiences. Ready to unlock the formula for viral success? Discover: - How to create scroll-stopping content that hooks viewers in the first 6 seconds. - The importance of storytelling and emotional triggers in viral videos. - Why creators are the future of the economy and how to monetize your content effectively. - The role of AI, sound design, and platform-specific strategies in video creation. - How to diversify your content across platforms for maximum reach and engagement. Stay tuned for expert tips, creative strategies, and a behind-the-scenes look at what makes content go viral. Don't miss this game-changing episode! ⏰ Timestamps: 00:00 - The Secret Sauce Unveiled 05:29 - Meet the Viral Genius 08:36 - From Singer to Viral Guru 11:58 - 19 Million Views 16:53 - Cracking the Code: The Billion-View Formula 19:25 - The Power of the First 6 Seconds 22:50 - Designing Videos in Reverse 26:34 - Diversifying Content Across Platforms 36:16 - The True Success 43:29 - The Importance of Continuity 45:10 - Transitioning to Big Screens 51:57 - Multilingual Content 53:15 - Mastering the Art of Editing 59:00 - The Rise of Interest-Based Algorithms 1:04:50 - The Future of Content is Shoppable 1:07:32 - AI, The New Frontier? 1:09:51 - The Struggle with Viral Content 1:10:56 - Opportunities in the Creator Economy This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits Ready to take your content creation to the next level? Hit that Subscribe button 🔔 and join the Marketing Misfits crew for weekly insights into the world of marketing, creativity, and innovation! Hosted by Ausha. See ausha.co/privacy-policy for more information.

Discover the secrets to dominating YouTube and e-commerce with insights from the online marketing and advertising expert Brett Curry. Unlock proven strategies, expert insights, and game-changing tools to grow your brand and boost your sales here: ➡️https://marketingmisfits.co/ This episode of Marketing Misfits dives deep into why watch time is the ultimate YouTube metric, the power of organic content, and how YouTube is an untapped goldmine for e-commerce sellers. Learn how to leverage YouTube ads, optimize your content for maximum engagement, and scale your business like never before. Plus, hear fascinating stories about creative marketing strategies, AI-generated content, and the future of video marketing. If you're ready to grow your brand, increase watch time, and explore YouTube's potential, this episode is a must-watch! What You'll Learn: - Why watch time is the key to YouTube success - How e-commerce sellers can use YouTube for long-term growth - The role of AI in content creation and marketing - Proven strategies for boosting engagement and conversions ⏰ Timestamps: 00:00 - The Vanity Metric? 00:50 - From Cigars to Creativity 02:14 - The Amazon Fishbowl 05:09 - The Untapped Goldmine 06:44 - The Marketing Mastermind 11:05 - Why YouTube is Different 20:06 - The Power of Watch Time and Engagement 27:17 - Ads That Convert: YouTube vs. Meta 32:52 - Targeting Strategies for YouTube Ads 48:47 - AI in Content Creation 55:40 - Building Long-Term YouTube Success 1:00:13 - Mistakes Brands Make on YouTube 1:06:04 - Stop Sleeping on YouTube This episode is brought to you by: - House of AMZ: Elevate your brand today at https://www.amazonseo.com/ - 8fig: Get 25% off 8fig off at https://8fig.co - Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ - Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits 🔔 Don’t forget to like, subscribe, and hit the notification bell for more expert insights on marketing, branding, and eCommerce strategies! #YouTubeMarketing #EcommerceGrowth #WatchTime Hosted by Ausha. See ausha.co/privacy-policy for more information.

U.S. manufacturing is back—but not the way you think. In this episode of Marketing Misfits, factory owner and sourcing expert Jason Azevedo shares how brands like Walmart and GM are reshaping their supply chains through vertical integration, automation, and American-made products. He breaks down the real economics of reshoring, the AI tools changing factory floors, and why most sellers have no clue what’s really happening behind the scenes. Whether you're importing from China, exploring nearshoring, or want to understand how ownership, control, and speed are the new edge in eCommerce—this episode will change how you think about making products. This episode is brought to you by: House of AMZ: Elevate your brand today at https://www.amazonseo.com/ 8fig: Get 25% off 8fig off at https://8fig.co Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits 📩 What’s your biggest challenge in landing sponsorships? Drop your questions in the comments below! ✅ Don’t forget to LIKE, SHARE, and SUBSCRIBE for more expert insights on marketing, branding, and eCommerce strategies. Timestamps 00:00 Intro 02:32 Market Masters Event Highlights 06:16 Welcome Jason Acevedo 07:04 Jason's Manufacturing Journey 10:53 Challenges in US Manufacturing 23:15 Impact of Tariffs 33:45 Future of Automation 35:09 Human Collaboration 35:40 Automation in Agriculture 36:54 The Rise of Robotics 39:04 The Future of Industrial Jobs 48:20 AI's Impact 53:58 Vertical Integration 58:24 Acquisition Strategies 01:06:07 Final Thoughts Hosted by Ausha. See ausha.co/privacy-policy for more information.

Kerim Kfuri pulls back the curtain on the real engine behind big brand success—logistics, sourcing, and perception. In this deep-dive episode, Norm and Kevin explore how tariffs, supplier leverage, and nearshoring myths are reshaping eCommerce for Amazon sellers and DTC brands. Kerim shares why the money isn't made in selling, but in the supply chain, and how US-based sourcing, automation, and perception-driven packaging can unlock bigger margins. Plus, you'll hear why China still has the upper hand, what everyone gets wrong about nearshoring, and how Alibaba is doubling down on verified suppliers and AI sourcing. If you sell physical products, you cannot afford to miss this conversation. This episode is brought to you by: House of AMZ: Elevate your brand today at https://www.amazonseo.com/ 8fig: Get 25% off 8fig off at https://8fig.co Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits 📩 What’s your biggest challenge in landing sponsorships? Drop your questions in the comments below! ✅ Don’t forget to LIKE, SHARE, and SUBSCRIBE for more expert insights on marketing, branding, and eCommerce strategies. Timestamps 00:00 Introduction 00:55 Snow and Cigars 06:13 The Importance of Logistics in Business 07:47 Kareem Kari 10:55 Tariffs and Their Impact 19:04 Future of Manufacturing and AI 41:27 Innovative Manufacturing Solutions 44:09 Globalization and Its Impact 53:50 Logistics and Supply Chain Innovations 58:55 The Power of Perception in Marketing 01:05:52 Alibaba's Global Expansion 01:13:41 Damon John's Influence and Mentorship 01:18:49 Final Thoughts Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode of Marketing Misfits, Jeffrey Sass shares wild lessons from B-movies, domain investing, and branding that every entrepreneur needs to hear. From the marketing genius behind The Toxic Avenger to the power of owning the right domain name, Jeffrey reveals how businesses can use storytelling, branding, and digital real estate to stand out. He also uncovers the hidden opportunities in domain flipping, why big brands spend millions on premium domains, and how a single website name can change your business forever. Whether you're a marketer, business owner, or just love crazy business stories, this episode is packed with insights you won’t hear anywhere else. This episode is brought to you by: 8fig: Get 25% off 8fig off at https://8fig.co Stack Influence: Use code MISFITS for 10% off at https://stackinfluence.com/ Levanta: Get 20% off Levanta's gold plan and book your call today - https://get.levanta.io/misfits 📩 What’s your biggest challenge in landing sponsorships? Drop your questions in the comments below! ✅ Don’t forget to LIKE, SHARE, and SUBSCRIBE for more expert insights on marketing, branding, and eCommerce strategies. Timestamps 00:00 Introduction to The Toxic Avenger 02:32 The Value of Premium Domains 05:45 Marketing Lessons from B Movies 06:24 Interview with Jeff Sass 08:09 The Business of Domain Names 20:53 The Future of Domain Extensions 33:54 Monetizing Domain Portfolios 36:21 The Art of Drop Catching 40:58 Lessons from The Toxic Avenger 53:53 Building Community and Brand Trust #seo #marketing Hosted by Ausha. See ausha.co/privacy-policy for more information.