How can you launch a concept and develop a brand in just a few months using experience, data, and AI? In this episode of The Retail Influencer, Gary Legrand, Chief Soup Officer at SO.UP!, reflects on his extraordinary journey in the world of soup.
From his beginnings with Soup Shop in Charleroi in 2001, through Soupissime and his retail and B2B experiences, Gary shares the lessons learned from his successes and failures. He explains how he bounced back after years of challenges, lost certain projects, and how he leveraged all his resources—his background, knowledge, data, and even AI—to create SO.UP!, a premium, creative, and scalable soup concept designed for retail and foodservice.
An inspiring episode for anyone looking to understand how to combine creativity, data, and resilience to succeed in today’s food retail industry.

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