My guest in this episode is Mathieu France, Founding and Managing Partner of Mediafield. 

Together we discuss openly about a few of the trends animating outdoor advertising today. Mathieu also shares his advices and explains what your main purpose should be when planning an outdoor campaign. 

It was great to record with him as one can hear how passionate he is about his field. 

Hosted on Ausha. See ausha.co/privacy-policy for more information.