In December 2022, renowned country artist Cody Jinks (https://en.wikipedia.org/wiki/Cody_Jinks) announced a significant development in his musical journey: the launch of his independent label, Late August Records, in partnership with The Orchard, a global music distribution company. This collaboration aims to empower artists by providing them with the tools and support necessary to expand their reach while maintaining control over their creative works.
Cody Jinks, known for his authentic approach to country music, has consistently prioritized artistic integrity. With the establishment of Late August Records, he seeks to offer a platform where artists can retain ownership of their music, copyrights, trademarks, image, likeness, and merchandise. Jinks emphasized the importance of educating artists and treating them like family, ensuring they are well-informed and supported throughout their careers.
The label's first signing is singer, songwriter, and guitarist Erin Viancourt, a Cleveland native set to release her debut album in May 2023. Jinks praised Viancourt's talent and attributes, stating, "Erin is a badass with every possible skill one needs to make it in this business." He highlighted her independence, dedication, kindness, confidence, and determination as qualities that make her the perfect debut artist for Late August Records.
The partnership with The Orchard aligns with Jinks' vision of supporting independent artists. Brad Navin, CEO of The Orchard, shared, "The artist always comes first at The Orchard. As a home for independent creators, we share a deep understanding with Cody about the need for bespoke campaigns tailored to the artist’s needs." This collaboration aims to provide artists with the tools and support to build, sustain, and elevate their global reach.
Beyond his endeavors with Late August Records, Cody Jinks has built a dedicated fan base through his music and merchandise. Fans can explore a variety of Cody Jinks merchandise (https://codyjinks.shop/), including apparel, accessories, and music collections, which reflect his authentic style and connection to his audience. By offering merchandise that resonates with his music's themes, Jinks provides fans with tangible ways to express their support and appreciation for his artistry.
In conclusion, Cody Jinks' launch of Late August Records in partnership with The Orchard marks a significant step in his commitment to artistic integrity and support for independent musicians. By creating a platform that prioritizes artist ownership and education, Jinks is paving the way for a new era in the music industry, where artists can thrive while maintaining control over their creative works.
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