Over the past four years, the brutal shocks but also the profound transformations that our political, economic and social systems have experienced, at the international and national levels, have proven more than ever the importance of foresight for organizations in an increasingly uncertain world.

But remains the question of how to develop and implement foresight analyses within organizations’ processes to best inform strategic decision-making. During this session of the Prospective Lab, we will focus on the specificities of foresight in multinationals, and we will address the following questions:

• What are the challenges big organizations face when applying foresight?

• How to communicate and sensibilize around the necessity of foresight with the top management, with colleagues and other directions?

• How to share results and make sure foresight work is useful?

• How to make a link between foresight and strategy?

• How foresight can be a lever of external influence?

The session took place on Tuesday 17th September 2024.

Speakers:

• Olivier Desbiey, Group Head of Foresight at AXA

• Marianne Julien, Foresight Investigation Leader and Facilitator at i-Lab at Air Liquide

• Michelle Rathman-Josserand, Director of the Strategic and Scientific Foresight and Risk Intelligence at L’Oréal

• Geraldine Wessing, Chief Political Analyst at Shell

• Marie Ségur, Research Director at Futuribles

Le site Internet de Futuribles : https://www.futuribles.com/

Retrouvez-nous sur les réseaux sociaux :

👉 LinkedIn : https://www.linkedin.com/company/futuribles/

👉 Facebook : https://www.facebook.com/FuturiblesInternational

👉 Twitter : https://twitter.com/futuribles_int

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