Description
Welcome to the entrepreneurial journey, a new series of episode that will be showcasing CEO and startup founders that have been brave and bold enough to launch their business and create their product within the sports industry.
For this second episode, we have invited Eric Stark - CEO & Co-Founders, and Michael Horton - COO & Co-founders at Slate.
What is Slate?
Founded in 2018, Slate is a content creation platform for real-time social media. The solution allows companies to quickly overlay content with their own branded fonts, colors, filters, graphics, and animations from a custom mobile app, and then post directly to platforms like Instagram Stories. Brands have full control over the content in their app from a dedicated web portal.
The American startup is trusted by teams in the NFL, NBA, NHL, MLS, EPL, MLB as well as major brands in media and entertainment.
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We've been through Eric’s and Michael’s journey until the creation of Slate, the initial vision and their development outside the sport industry. We have been focusing on their entrepreneurial journey, and their experiences learned from their previous positions to make Slate a success. A passionate discussion between people that know well each other as LaSource is representing Slate on the European market!
Episode timeline:
- Introduction to Eric and Michael: their professional background to their journey at Slate
- Starting at San Francisco 49ers: content creation strategy -
- Learn from past experiences to succeed on the entrepreneurial journey
- What makes a good team to success?
- Corporate vs startup culture
- VC and fundraising: meeting both startups and investors’ expectations
- The initial vision of Slate’s solution
- The future of social media around content creation
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Finally, if you want to know more about LaSource's activity, a small tour on our website and/or on our Linkedin page never hurts: https://www.lasource.io and/or on our Linkedin page: https://www.linkedin.com/company/joinlasource/
LeCorner is a podcast dedicated to sports and digital. Every two weeks, we have the pleasure to receive a distinguished guest from the sports industry to talk to us about digital, innovation and strategic development.
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