In today’s sport organizations, some of the most important missions belong to the sports event manager, who plans all the operations that make exciting competitions possible.

These people are responsible of coordinating tons of things related to employees, facilities, plannings, equipments to provide exciting and amazing events. Sport event managers must have a clear understanding of all aspects of the event from the sport competition, to accreditation and security, sponsorship and marketing, protocol and hospitality and much more. 

In this new LeCorner episode, we had the pleasure to discuss with Daniel Ribeiro, Director of Team Services at the Portuguese Football Federation (FPF) and former Head of Events at UEFA for more than 10 years. We have been through the operational side of events, the importance of coordinating operations with others business units such as the marketing one and how to continuously reinvent yourself when operating sports events. 

Episode's timeline: 

- Daniel's personal and professional background, especially prior to FPF with UEFA and his various roles in operations

- Federation's presentation and why Daniel moved from UEFA to the Federation

- What does Director of Team Services mean? his day to day work at the federation as well as his involvment with the national teams and the staff etc.

- Working with different divisions: how to get different divisions aligned when preparing events

- How can OPS managers/executives be a bit more prepared to think like marketers?

- The recent successes of the federation: how does it feel from the inside? 

- The relation with the players and how to capitalise on them to develop a institution like a  federation? 

-  How can anyone become his/her own innovator? tips and insights 

-  The Innovation at UEFA when Daniel was Head of Events

- Sport organisations: delivering world-class events and being innovative

In this episode we mentioned: 

UEFA, the Portuguese Team, Cristiano Ronaldo, Marcus Rushford, UEFA, Bayern Munich, Real Madrid

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LeCorner is a podcast dedicated to sports and digital. Every two weeks, we have the pleasure to receive a distinguished guest from the sports industry to talk to us about digital, innovation and strategic development. 

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