Welcome to the entrepreneurial journey, a new series of episode that will be showcasing CEO and startup founders that have been brave and bold enough to launch their business and create their product within the sports industry. 

For this second episode, we have invited Daniel Kirschner, President & CEO of Greenfly

What is Greenfly? 

Founded in 2014, Greenfly's simple mission is to fuel brand love through digital media sharing.

Emotional connection is the key to building a brand that people love. 

You can’t buy it – brand love is earned through genuine interactions, personal connections and real word-of-mouth and it’s no different on digital platforms. Greenfly's mission is to create new ways for brands to win the hearts and minds of customers, fans and followers with authentic recommendations from their advocates: athletes, talent, influencers, ambassadors and employees. 

Greenfly gives their client the ability to collect photos and videos both from their fan base and advocates so they can produce exciting and authentic content for their social media channels.

____

We've been through Daniel's journey until the creation of Greenfly with Shawn Green, the beginning of their platform and their new +Engage solution. We have been focusing on his entrepreneurial journey and the sacrifice to be made if you want your company to be successful. A passionating discussion between two people that know well each other as LaSource is representing Greenfly on the European market and some great collaborations are coming soon...!

Episode's Timeline: 

- Daniel's introduction - Personal and professional background

- What made him decide to join an entrepreneurial journey?

- Does the background & studies play a key role to build a start up?

- The like & dislike about being the CEO of a start up 

- What makes a great entrepreneur? 

- The initial vision to create Greenfly with Shawn

- Greenfly today vs Greenfly at the beginning

- Is there a huge gap between start ups and governing bodies in sport?

- An exciting collaboration outside of sport

- Where will be Greenfly in 3 years?

If you had good time listening this episode, do not hesitate to support us:

1. By subscribing, it's just a small click 😉.

2. By putting 5 stars on Apple Podcast to help us spread it. 

Finally, if you want to know more about LaSource's activity, a small tour on our website and/or on our Linkedin page never hurts: https://www.lasource.io and/or on our Linkedin page: https://www.linkedin.com/company/joinlasource/

LeCorner is a podcast dedicated to sports and digital. Every two weeks, we have the pleasure to receive a distinguished guest from the sports industry to talk to us about digital, innovation and strategic development. 

Hosted on Ausha. See ausha.co/privacy-policy for more information.