Make Your Brand Legendary with Swoz Consulting

Ep 38: Digital Transformation for Legendary Brands (with Ben Elmore)

45min | 04/03/2025

Description

What can we learn from someone who's generated over $21 billion in enterprise value through digital transformation? In this conversation with Ben Elmore, Scott and Caitlin explore the often-misunderstood world of bringing technology and people together.

Ben shares why 70% of digital transformation efforts fail, and how his team achieves an 85% success rate instead. Through stories from his work with Under Armor and faith-based organizations, he reveals that technology is only 1/3 of the transformation equation (and why starting with tech often leads to disaster).

Whether you're leading a digital initiative or simply trying to navigate a changing marketplace, this conversation offers practical wisdom on balancing technology with the human elements that make change stick.

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Connect with Ben on LinkedIn: https://www.linkedin.com/in/benjaminelmore/

Check out Servant: https://www.servant.io/

Check out Intevity: https://www.intevity.com/

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P.S.: If you're ready to take your learning to the next level, beyond what we can cover in this podcast, then Legendary Brands Academy was made with you in mind. The online program will show you exactly how to transform your brand into a game-changer in your industry. No more wishing things could be different -- no more theorizing without action -- no more saying "that's for other brands, but not for me." With Legendary Brands Academy, everything is designed for you to take action and see transformation in real-time. You'll learn the step-by-step systems you can begin to implement today. So if you're ready to see real change, real results, and real Raving Fans for your brand, then you can check out Legendary Brands Academy here: www.LegendaryBrandsAcademy.com

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Sign up for our newsletter, and find more info on how we are building legendary brands at: www.SwozConsulting.com

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Make Your Brand Legendary with Swoz Consulting

YOUR brand can be legendary. No matter if you think your brand is too small, too niche, or too ordinary, any brand can become legendary if you apply the right strategies and systems. Join Scott Wozniak and Caitlin Johnson of Swoz Consulting, on a journey of discovery. With over 20 years of hands-on experience in creating and maintaining legendary brands, they have the proven knowledge you need to take your brand from ordinary to extraordinary. Every episode has fresh insight from leaders in the trenches, sharing practical strategies that you can implement today, and stories of incredible brand transformations. With these tools, you can make your brand legendary, too.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Make Your Brand Legendary with Swoz Consulting

YOUR brand can be legendary. No matter if you think your brand is too small, too niche, or too ordinary, any brand can become legendary if you apply the right strategies and systems. Join Scott Wozniak and Caitlin Johnson of Swoz Consulting, on a journey of discovery. With over 20 years of hands-on experience in creating and maintaining legendary brands, they have the proven knowledge you need to take your brand from ordinary to extraordinary. Every episode has fresh insight from leaders in the trenches, sharing practical strategies that you can implement today, and stories of incredible brand transformations. With these tools, you can make your brand legendary, too.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

What can we learn from someone who's generated over $21 billion in enterprise value through digital transformation? In this conversation with Ben Elmore, Scott and Caitlin explore the often-misunderstood world of bringing technology and people together.

Ben shares why 70% of digital transformation efforts fail, and how his team achieves an 85% success rate instead. Through stories from his work with Under Armor and faith-based organizations, he reveals that technology is only 1/3 of the transformation equation (and why starting with tech often leads to disaster).

Whether you're leading a digital initiative or simply trying to navigate a changing marketplace, this conversation offers practical wisdom on balancing technology with the human elements that make change stick.

----------

Connect with Ben on LinkedIn: https://www.linkedin.com/in/benjaminelmore/

Check out Servant: https://www.servant.io/

Check out Intevity: https://www.intevity.com/

----------

P.S.: If you're ready to take your learning to the next level, beyond what we can cover in this podcast, then Legendary Brands Academy was made with you in mind. The online program will show you exactly how to transform your brand into a game-changer in your industry. No more wishing things could be different -- no more theorizing without action -- no more saying "that's for other brands, but not for me." With Legendary Brands Academy, everything is designed for you to take action and see transformation in real-time. You'll learn the step-by-step systems you can begin to implement today. So if you're ready to see real change, real results, and real Raving Fans for your brand, then you can check out Legendary Brands Academy here: www.LegendaryBrandsAcademy.com

----------

Sign up for our newsletter, and find more info on how we are building legendary brands at: www.SwozConsulting.com

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Make Your Brand Legendary with Swoz Consulting

YOUR brand can be legendary. No matter if you think your brand is too small, too niche, or too ordinary, any brand can become legendary if you apply the right strategies and systems. Join Scott Wozniak and Caitlin Johnson of Swoz Consulting, on a journey of discovery. With over 20 years of hands-on experience in creating and maintaining legendary brands, they have the proven knowledge you need to take your brand from ordinary to extraordinary. Every episode has fresh insight from leaders in the trenches, sharing practical strategies that you can implement today, and stories of incredible brand transformations. With these tools, you can make your brand legendary, too.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Make Your Brand Legendary with Swoz Consulting

YOUR brand can be legendary. No matter if you think your brand is too small, too niche, or too ordinary, any brand can become legendary if you apply the right strategies and systems. Join Scott Wozniak and Caitlin Johnson of Swoz Consulting, on a journey of discovery. With over 20 years of hands-on experience in creating and maintaining legendary brands, they have the proven knowledge you need to take your brand from ordinary to extraordinary. Every episode has fresh insight from leaders in the trenches, sharing practical strategies that you can implement today, and stories of incredible brand transformations. With these tools, you can make your brand legendary, too.

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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