Description

If you've been following along with the Millennium Alliance, you know just how important our academics and thought leaders are, both onsite and behind the scenes. We are joined to day by Eric Leininger, Clinical Professor of Executive Education at Kellogg School of Management at Northwestern University. Eric leads the Kellogg Chief Marketing Officer Program, after serving on McDonalds senior leadership team. We got to pick his brain about the trends in the industry, and how executives can stay ahead of the curve in the ever changing marketing landscape.

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