Winning rarely feels like winning while you are earning it. In this episode, Matt Weaver and Max Fisch define what they call "RAW Winning" and discuss the uncomfortable process behind extraordinary results. Matt shares the pivotal moment early in his career when he froze after being asked why a real estate agent should choose his team, an experience that ultimately led to creating the 4 Pillars of Value that became foundational to the Matt Weaver Team. They also pull back the curtain on RAW Mondays, a weekly environment built around mindset, scripting, accountability, planning, and new value propositions designed to help their team and F13 originators create greater value for real estate agents. Because winning is not built at happy hours or through occasional bursts of motivation. It is earned by repeatedly doing the uncomfortable work that separates you from the competition. If you want to understand what RAW Winning truly means, this episode reveals why mastering Monday may be the first step toward mastering your business.

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