Description
🎙️ Point Tec – Zeppelin, Bauhaus and Ruhla: Three Brands, One Family Company
Guest: Nathalie Birk – Point Tec
Hosted by: Alon Ben Joseph & Rob Nudds – The Real Time Show
Recorded at: Time to Watches 2025 – Villa Sarasin – Geneva
Main partner: STISS (www.stiss.ch)
This episode, produced by Time to Watches and The Real Time Show, is brought to you by STISS (www.stiss.ch).
Recorded at Time to Watches 2025 in Geneva, Rob Nudds and Alon Ben Joseph welcome Nathalie Birk from Point Tec for a conversation about the company’s three brands: Zeppelin, Bauhaus and Ruhla.
During the discussion, Nathalie explains how Zeppelin was launched in 2002, how the company later took over a production facility in Ruhla, and how the Bauhaus brand was developed following the acquisition of a Bauhaus-designed building. She also explains the revival of the Ruhla brand and how all three brands are managed by the same family-owned company, with headquarters in Munich and production and after-sales based in Ruhla.
The conversation also covers the design identity of each brand, their price positioning, the movements used, and the novelties presented at Time to Watches 2025. Nathalie discusses the company’s distribution focus in Europe and the role of Time to Watches in supporting international development.
🎧 Duration: 14 min
💬 Language: English
📢 Presented by: STISS (www.stiss.ch) – main partner of the Time to Watches Podcasts
Hosted on Ausha. See ausha.co/privacy-policy for more information.

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