🎙️ Squale – Diving Watches, Industry Events and Independent Brand Perspective

Guest: Andrea Maggi – Squale
Hosted by: Alon Ben Joseph & Rob Nudds – The Real Time Show
Recorded at: Time to Watches – Villa Sarasin – Geneva
Main partner: STISS (www.stiss.ch)

This episode, produced by Time to Watches and The Real Time Show, is brought to you by STISS (www.stiss.ch).
Welcome to another Time to Watches podcast, where each recording highlights the people who make the world of watchmaking so fascinating.

Recorded at Time to Watches in Geneva, Alon Ben Joseph and Rob Nudds welcome Andrea Maggi from Squale for an open conversation about the brand’s presence at the event and its experience within the professional watchmaking environment.

During the discussion, Andrea shares his perspective on participating in international watch fairs and explains the importance of location, accessibility and direct interaction with retailers, media and collectors. He reflects on the value of face-to-face meetings and the role of events such as Time to Watches in building long-term relationships within the industry.

The conversation also touches on Squale’s focus on diving watches, functional design and consistency, as well as the challenges and opportunities faced by independent brands operating in multiple international markets. Rather than focusing on specific models or commercial figures, the exchange remains centred on brand approach, market presence and industry dynamics.

A candid and spontaneous discussion offering insight into independent watchmaking, professional gatherings and the realities of operating a heritage-focused brand in today’s watch industry.

🎧 Duration: 16 min
💬 Language: English
📢 Presented by: STISS (www.stiss.ch) – main partner of the Time to Watches Podcasts

Hosted on Ausha. See ausha.co/privacy-policy for more information.