Description
🎙️ “Keeping it American, but also localizing it has been very, very successful.”
Nader Talebzadeh, VP of International Operations at Denny’s, joins us to talk about how a 73-year-old American icon is expanding across Europe and reinventing itself for Gen Z and Alpha with new, smaller formats.
In this episode:
▪️ Why Denny’s is taking its brand to the UK, Spain, Portugal, and Italy, and what it looks for in master franchisees
▪️ How the brand is evolving: from a 4,600 sq ft diner to 2,500 sq ft locations, plus a Coffeehouse and a Fast Express concept
▪️ What franchisees in Europe are asking for: the classic American diner, filled in with smaller, lower-investment locations
▪️ How Denny’s keeps its American identity while localizing menus and supply chains across 14 countries, including the Philippines
🎤 On The Franchise Room, host Jack Monson sits down with founders, franchisors, investors, and industry experts to uncover the people, ideas, and business models shaping the franchise industry.
🎧 Press play and enjoy!
Got a question or a guest suggestion? Find us on social media @LExpress Franchise North America.
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