undefined cover
undefined cover
How to Articulate Distinctiveness: Making Your Small School Stand Out cover
How to Articulate Distinctiveness: Making Your Small School Stand Out cover
The Higher Ed Marketer

How to Articulate Distinctiveness: Making Your Small School Stand Out

How to Articulate Distinctiveness: Making Your Small School Stand Out

37min |01/11/2022
Play
undefined cover
undefined cover
How to Articulate Distinctiveness: Making Your Small School Stand Out cover
How to Articulate Distinctiveness: Making Your Small School Stand Out cover
The Higher Ed Marketer

How to Articulate Distinctiveness: Making Your Small School Stand Out

How to Articulate Distinctiveness: Making Your Small School Stand Out

37min |01/11/2022
Play

Description

Marketing can be a difficult proposition for small institutions in higher ed, but intentional collaboration with vendors and other schools can add incredible value to their brand.

Dr. Nathan Long , President of Saybrook University , gave us the secret sauce on how they found partners who helped double their enrollment in less than a decade.

By coming together as collaborators rather than competitors, small schools can serve all their students better.

Join us as we discuss:

- Challenges facing smaller institutions and higher ed (6:30)

- How intentional collaboration helped Saybrook boost enrollment (13:00)

- Advice on social media opportunities for engagement (25:44)

Check out these resources we mentioned during the podcast:

- Dr. Nathan Long 

- Twitter 

- Saybrook Insights Podcast

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Edge in your favorite podcast player.

Description

Marketing can be a difficult proposition for small institutions in higher ed, but intentional collaboration with vendors and other schools can add incredible value to their brand.

Dr. Nathan Long , President of Saybrook University , gave us the secret sauce on how they found partners who helped double their enrollment in less than a decade.

By coming together as collaborators rather than competitors, small schools can serve all their students better.

Join us as we discuss:

- Challenges facing smaller institutions and higher ed (6:30)

- How intentional collaboration helped Saybrook boost enrollment (13:00)

- Advice on social media opportunities for engagement (25:44)

Check out these resources we mentioned during the podcast:

- Dr. Nathan Long 

- Twitter 

- Saybrook Insights Podcast

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Edge in your favorite podcast player.

Share

Embed

You may also like

Description

Marketing can be a difficult proposition for small institutions in higher ed, but intentional collaboration with vendors and other schools can add incredible value to their brand.

Dr. Nathan Long , President of Saybrook University , gave us the secret sauce on how they found partners who helped double their enrollment in less than a decade.

By coming together as collaborators rather than competitors, small schools can serve all their students better.

Join us as we discuss:

- Challenges facing smaller institutions and higher ed (6:30)

- How intentional collaboration helped Saybrook boost enrollment (13:00)

- Advice on social media opportunities for engagement (25:44)

Check out these resources we mentioned during the podcast:

- Dr. Nathan Long 

- Twitter 

- Saybrook Insights Podcast

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Edge in your favorite podcast player.

Description

Marketing can be a difficult proposition for small institutions in higher ed, but intentional collaboration with vendors and other schools can add incredible value to their brand.

Dr. Nathan Long , President of Saybrook University , gave us the secret sauce on how they found partners who helped double their enrollment in less than a decade.

By coming together as collaborators rather than competitors, small schools can serve all their students better.

Join us as we discuss:

- Challenges facing smaller institutions and higher ed (6:30)

- How intentional collaboration helped Saybrook boost enrollment (13:00)

- Advice on social media opportunities for engagement (25:44)

Check out these resources we mentioned during the podcast:

- Dr. Nathan Long 

- Twitter 

- Saybrook Insights Podcast

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Edge in your favorite podcast player.

Share

Embed

You may also like