Description
This podcast is producted by WeYield, the revenue management company dedicated to the car rental industry.
In this episode, Emmanuel Scuto, Founder and CEO of WeYield, shares his point of view on the coexistence between brokers and car rental companies.
He explains the differences in perception of the business on both sides and shares his recommendations for car rental companies to better manage this relationship built on the basis of power relations.
Timeline
- 00:50 - introduction, context, differences between car rental operators and brokers, Emmanuel Scuto perspective,
- 02:04 - definitions
- 03:34 - history of car rental operators (Sixt, Hertz, Avis, Europcar) and history of OTA (Expedia, Last Minute) and brokers (Booking.com, Rentalcars, Cartrawler and more)
- 07:16 - differences between brokers and car rental operators
- 14:00 - pressure on the supply (fleet) for the car rental operators
- 15:40 - WeYield tips on how to monitor precisely the broker performance (volume of activity and cancelations generated too) via https://www.weyield.io/
In this episode, Emmanuel Scuto, Founder and CEO of WeYield, shares his point of view on the coexistence between brokers and car rental companies.
He explains the differences in perception of the business on both sides and shares his recommendations for car rental companies to better manage this relationship built on the basis of power relations.
Timeline
- 00:50 - introduction, context, differences between car rental operators and brokers, Emmanuel Scuto perspective,
- 02:04 - definitions
- 03:34 - history of car rental operators (Sixt, Hertz, Avis, Europcar) and history of OTA (Expedia, Last Minute) and brokers (Booking.com, Rentalcars, Cartrawler and more)
- 07:16 - differences between brokers and car rental operators
- 14:00 - pressure on the supply (fleet) for the car rental operators
- 15:40 - WeYield tips on how to monitor precisely the broker performance (volume of activity and cancelations generated too) via https://www.weyield.io/
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