Today’s guest joined ServiceTitan after running marketing for one of the biggest brands in the trades. If you want to learn how to take your marketing to the next level (and why it’s so important to do your math), you won’t want to miss this episode. 

In this episode, I interview ServiceTitan’s own Sarah Ghirardo, Sr. Marketing Operations Manager, about her best wisdom for marketing in the trades. 

Join us as we discuss:

• Changing consumers’ thoughts and behavior with branding
• Seasonal campaign tips and insights
• Marketing communities, mentorship, and agency relationships
• Making math a part of your marketing arsenal   

Check out these resources we mentioned:

• Purple Cow by Seth Godin
• Lady Titans Community 
• Service Champions My Story Playlist on YouTube
• Ep. 82 w/ Cassie Pound  

To hear more tales from the trades, subscribe to Toolbox for the Trades on Apple Podcasts, Spotify, our website, or anywhere you get podcasts.

Know a business that could use a bit of muscle from ServiceTitan? Refer them here! 

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