If you're a Chief Marketing Officer of a brand, you should know that every interaction is an opportunity to create a positive result. Enterprises that effectively implement best-in-class experience optimization solutions can dramatically improve their ROI and overall business reults. The Millennium Live podcast invited Brian Mcintosh, Chief Consulting Officer at Blastx to share how to take control of your digital experience. Brian spends much of his time working with CMOs and shares some key themes he's hearing in these conversations. Brian also talks through how the marketing ecosystem has evolved and the steps CMOs can take to ensure their business is the brand of choice for their markets. Take a listen to this episde to truly understand how customer data, business intelligence, and marketing technology create an unrivaled digital experience for your customers with Blastx. 

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