Alli Webb is one of the most unexpected and badass entrepreneurs in the beauty world. What started as a side hustle blowdrying hair for cheap quickly turned into a nationwide movement. With zero outside funding and a deep desire to feel alive again, she launched Drybar—a blowout-only salon that exploded across the U.S. and eventually sold for $255 million. In this raw and powerful episode, Alli opens up about the emotional rollercoaster of building a brand with her ex-husband and brother, what it took to scale Drybar into a household name, and how entrepreneurship helped her find herself again. She also shares the vision behind her new venture, Messy, a product line that embraces imperfection and empowers women to own their real, unfiltered beauty. This is a story of reinvention, resilience, and building something that actually matters.

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