Description
QR codes have made a furious comeback in business circuits over the last couple of years.
The folks at spokenote saw a unique opportunity for marketers: embed QR codes with personalized videos for a targeted audience.
We spoke with spokenote’s CEO, John Weschler, and CMO, Mike Harmon, about the potential for personalized QR code videos in the higher ed space.
In an age of short form content, can the humble QR code maintain its renewed momentum?
Join us as we discuss:
- How the pandemic revived QR code applications (5:15)
- Practical applications of video QR codes in higher ed (14:02)
- Spokenote’s roadmap for enhancing the custom video experience (21:41)
Check out these resources we mentioned during the podcast:
- john@spokenote.com
- mike@spokenote.com
To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Edge in your favorite podcast player.
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