Description
Ever wondered how a band of misfits turned shared frustrations into a thriving podcast? In this episode, we’re sharing our origin story, revealing how they met, bonded over common pain points in the product marketing world, and turned candid conversations into a platform that challenges industry norms.
Packed with spicy takes, behind-the-scenes laughs, and actionable advice, this episode is a testament to the power of finding your people and staying true to your vision.
How PMM frustrations sparked the idea for the We're Not Marketers podcast.
How we’ve turned banter and venting sessions into a thriving community.
The secret to developing a contrarian yet authentic point of view.
Why we stand out in a crowded product marketing landscape.
Message testing and building a relatable brand voice.
Tune in to discover why authenticity, fun, and a unique point of view are the ultimate game-changers.
Timestamps:
00:00 Introduction and Episode Context
01:32 Meet the Hosts
01:59 How We Met and Formed the Podcast
02:34 The Organic Evolution of the Show
04:13 Challenges and Dynamics of Product Marketing
06:52 Developing a Unique Point of View
09:46 Contrarian Perspectives and Testing Ideas
12:57 The Role and Identity of Product Marketers
21:11 Positioning and Future of Product Marketing
24:23 Tattoos in the Workplace: A Changing Perspective
25:09 Belief in Our Mission: Every Day Commitment
26:08 Navigating Skepticism and Valuing Disagreement
26:51 Embracing Learning and Marketing Communities
30:04 The Freedom of Creative Expression
35:03 The Importance of Fun in Work
40:40 Stoic Wisdom and Final Thoughts
Show Notes:
Navattic - State of the Interactive Demo 2025
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