Covid, supply chain, the Ukrainian conflict... The crises follow one another. It makes you wonder if a startup can still launch itself and make its mark on the market.
Yet some do, and the buzzword to describe them is resilience. To talk about this term and no doubt inspire you, my guest today is Gary Garnier-Guisgand from Nespart. Together we talk about Kidywolf, a brand of toys and objects for children that launched at the end of 2019 and that despite successive crises has established itself well in several countries. A great example that with resilience, great results can happen.