L'art du scoping pour réussir ses partenariats stratégiques - Romain Goueffon (Head of Partnerships - Qonto) - Alliances #4 | Alliances

Description

Dans ce quatrième épisode d'Alliances, je reçois Romain Goueffon, Head of Partnerships chez Qonto.

Romain a une large expérience dans l'univers de la Fintech car il y gravite depuis 11 ans avec des expériences multiples chez Lydia et Qonto.

A la tête du département des partenariats stratégiques et Business de Qonto, Romain est venu me dévoiler plusieurs de ses stratégies gagnantes qu'il appliquent au quotidien avec on équipe.

Qonto est aujourd'hui l'un des leaders du compte pro en Europe et affiche des chiffres impressionnants :

Plus de 500.000 clients,
15.000 à 20.000 nouveaux clients par mois,
Un NPS de 76,
Une note Trustpilot de 4,8.

Dans cet épisode, Romain partage :

Son expérience et la rencontre avec les fondateurs de Lydia
La puissance du compte pro Qonto,
Le focus constant de Qonto sur la satisfaction client,
L'organisation de l'équipe Partenariats et des équipes Acquisition,
L'art du scoping pour réussir ses partenariats stratégiques Acquisition ou Revenus,
La construction d'un business case, l'implication du partenaire, Le design du Customer journey, la compréhension mutuelle des objectifs et la négociation du revenu sharing.
L'implication des équipes internes (Marketing, Product, Tech, Compliance) et le suivi réalisé pour les valoriser
L'organisation lean de Qonto,
Les conseils pour analyser ses erreurs et ne pas les reproduire,
Ses meilleurs conseils pour réussir ses alliances et ses partenariats stratégiques

Un épisode riche avec un expert de la Fintech et des partenariats stratégiques pour bien comprendre ces univers et vous permettre de réussir vos partenariats.

Pour visionner l'épisode sur Youtube : https://youtu.be/FieOjfJyi0M

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Romain : https://www.linkedin.com/in/romain-goueffon-6a5472a9

Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy

Pour devenir partenaire de Qonto : https://dash.partnerstack.com/application?company=qonto&group=frchannelpartners

▬▬▬▬▬▬▬▬▬▬

Retrouvez tous les mois un nouvel épisode d'Alliances afin d'obtenir les meilleurs techniques pour développer votre structure et vos partenariats.

#partnership #alliance #entrepreneur #revenue

▬▬▬▬▬▬▬▬▬▬

Je suis Maxime Imbert, Fractional Head of Partnerships, j'ai des les SaaS B2B et les Fintech à construire et appliquer leur stratégie autour des partenariats pour réussir leur Go-to-Market et générer des revenus conséquents.

La construction de son écosystème est un levier formidable pour augmenter ses revenus de façon exponentielle. J'en fait donc mon métier afin d'aider un maximum de Fintech et SaaS B2B.

Evaluez votre stratégie en suivant ce lien : https://calendly.com/maxime_imbert/30min

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

We believe every partnership is unique yet certain universal principles can help you build lasting, high-performing collaborations.
Our guests share both their successes and the challenges they’ve overcome, so you can learn from real-world experience. Together, we unpack key steps such as:

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

From powerful co-branding initiatives to tech integrations, joint ventures, and loyalty programs, Alliances dives into all dimensions of strategic collaboration.
We also explore emerging trends the impact of digital transformation, the rise of innovation ecosystems, and the growing importance of shared values in modern partnerships.

A Podcast for every Partnership Leader

Whether you’re leading a startup, SME, or large enterprise in tech, finance, industry, or beyond you’ll find in Alliances a wealth of insights to elevate your partnership initiatives to the next level.

Ready to transform the way you collaborate and turn your alliances into a true growth engine?
Subscribe to Alliances now and discover inspiring conversations, practical advice, and fresh perspectives to fuel your business strategy.

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Dans ce quatrième épisode d'Alliances, je reçois Romain Goueffon, Head of Partnerships chez Qonto.

Romain a une large expérience dans l'univers de la Fintech car il y gravite depuis 11 ans avec des expériences multiples chez Lydia et Qonto.

A la tête du département des partenariats stratégiques et Business de Qonto, Romain est venu me dévoiler plusieurs de ses stratégies gagnantes qu'il appliquent au quotidien avec on équipe.

Qonto est aujourd'hui l'un des leaders du compte pro en Europe et affiche des chiffres impressionnants :

Plus de 500.000 clients,
15.000 à 20.000 nouveaux clients par mois,
Un NPS de 76,
Une note Trustpilot de 4,8.

Dans cet épisode, Romain partage :

Son expérience et la rencontre avec les fondateurs de Lydia
La puissance du compte pro Qonto,
Le focus constant de Qonto sur la satisfaction client,
L'organisation de l'équipe Partenariats et des équipes Acquisition,
L'art du scoping pour réussir ses partenariats stratégiques Acquisition ou Revenus,
La construction d'un business case, l'implication du partenaire, Le design du Customer journey, la compréhension mutuelle des objectifs et la négociation du revenu sharing.
L'implication des équipes internes (Marketing, Product, Tech, Compliance) et le suivi réalisé pour les valoriser
L'organisation lean de Qonto,
Les conseils pour analyser ses erreurs et ne pas les reproduire,
Ses meilleurs conseils pour réussir ses alliances et ses partenariats stratégiques

Un épisode riche avec un expert de la Fintech et des partenariats stratégiques pour bien comprendre ces univers et vous permettre de réussir vos partenariats.

Pour visionner l'épisode sur Youtube : https://youtu.be/FieOjfJyi0M

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Romain : https://www.linkedin.com/in/romain-goueffon-6a5472a9

Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy

Pour devenir partenaire de Qonto : https://dash.partnerstack.com/application?company=qonto&group=frchannelpartners

▬▬▬▬▬▬▬▬▬▬

Retrouvez tous les mois un nouvel épisode d'Alliances afin d'obtenir les meilleurs techniques pour développer votre structure et vos partenariats.

#partnership #alliance #entrepreneur #revenue

▬▬▬▬▬▬▬▬▬▬

La construction de son écosystème est un levier formidable pour augmenter ses revenus de façon exponentielle. J'en fait donc mon métier afin d'aider un maximum de Fintech et SaaS B2B.

Evaluez votre stratégie en suivant ce lien : https://calendly.com/maxime_imbert/30min

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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Description

Dans ce quatrième épisode d'Alliances, je reçois Romain Goueffon, Head of Partnerships chez Qonto.

Romain a une large expérience dans l'univers de la Fintech car il y gravite depuis 11 ans avec des expériences multiples chez Lydia et Qonto.

A la tête du département des partenariats stratégiques et Business de Qonto, Romain est venu me dévoiler plusieurs de ses stratégies gagnantes qu'il appliquent au quotidien avec on équipe.

Qonto est aujourd'hui l'un des leaders du compte pro en Europe et affiche des chiffres impressionnants :

Plus de 500.000 clients,
15.000 à 20.000 nouveaux clients par mois,
Un NPS de 76,
Une note Trustpilot de 4,8.

Dans cet épisode, Romain partage :

Son expérience et la rencontre avec les fondateurs de Lydia
La puissance du compte pro Qonto,
Le focus constant de Qonto sur la satisfaction client,
L'organisation de l'équipe Partenariats et des équipes Acquisition,
L'art du scoping pour réussir ses partenariats stratégiques Acquisition ou Revenus,
La construction d'un business case, l'implication du partenaire, Le design du Customer journey, la compréhension mutuelle des objectifs et la négociation du revenu sharing.
L'implication des équipes internes (Marketing, Product, Tech, Compliance) et le suivi réalisé pour les valoriser
L'organisation lean de Qonto,
Les conseils pour analyser ses erreurs et ne pas les reproduire,
Ses meilleurs conseils pour réussir ses alliances et ses partenariats stratégiques

Un épisode riche avec un expert de la Fintech et des partenariats stratégiques pour bien comprendre ces univers et vous permettre de réussir vos partenariats.

Pour visionner l'épisode sur Youtube : https://youtu.be/FieOjfJyi0M

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Romain : https://www.linkedin.com/in/romain-goueffon-6a5472a9

Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy

Pour devenir partenaire de Qonto : https://dash.partnerstack.com/application?company=qonto&group=frchannelpartners

▬▬▬▬▬▬▬▬▬▬

Retrouvez tous les mois un nouvel épisode d'Alliances afin d'obtenir les meilleurs techniques pour développer votre structure et vos partenariats.

#partnership #alliance #entrepreneur #revenue

▬▬▬▬▬▬▬▬▬▬

La construction de son écosystème est un levier formidable pour augmenter ses revenus de façon exponentielle. J'en fait donc mon métier afin d'aider un maximum de Fintech et SaaS B2B.

Evaluez votre stratégie en suivant ce lien : https://calendly.com/maxime_imbert/30min

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Dans ce quatrième épisode d'Alliances, je reçois Romain Goueffon, Head of Partnerships chez Qonto.

Romain a une large expérience dans l'univers de la Fintech car il y gravite depuis 11 ans avec des expériences multiples chez Lydia et Qonto.

A la tête du département des partenariats stratégiques et Business de Qonto, Romain est venu me dévoiler plusieurs de ses stratégies gagnantes qu'il appliquent au quotidien avec on équipe.

Qonto est aujourd'hui l'un des leaders du compte pro en Europe et affiche des chiffres impressionnants :

Plus de 500.000 clients,
15.000 à 20.000 nouveaux clients par mois,
Un NPS de 76,
Une note Trustpilot de 4,8.

Dans cet épisode, Romain partage :

Son expérience et la rencontre avec les fondateurs de Lydia
La puissance du compte pro Qonto,
Le focus constant de Qonto sur la satisfaction client,
L'organisation de l'équipe Partenariats et des équipes Acquisition,
L'art du scoping pour réussir ses partenariats stratégiques Acquisition ou Revenus,
La construction d'un business case, l'implication du partenaire, Le design du Customer journey, la compréhension mutuelle des objectifs et la négociation du revenu sharing.
L'implication des équipes internes (Marketing, Product, Tech, Compliance) et le suivi réalisé pour les valoriser
L'organisation lean de Qonto,
Les conseils pour analyser ses erreurs et ne pas les reproduire,
Ses meilleurs conseils pour réussir ses alliances et ses partenariats stratégiques

Un épisode riche avec un expert de la Fintech et des partenariats stratégiques pour bien comprendre ces univers et vous permettre de réussir vos partenariats.

Pour visionner l'épisode sur Youtube : https://youtu.be/FieOjfJyi0M

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Romain : https://www.linkedin.com/in/romain-goueffon-6a5472a9

Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy

Pour devenir partenaire de Qonto : https://dash.partnerstack.com/application?company=qonto&group=frchannelpartners

▬▬▬▬▬▬▬▬▬▬

Retrouvez tous les mois un nouvel épisode d'Alliances afin d'obtenir les meilleurs techniques pour développer votre structure et vos partenariats.

#partnership #alliance #entrepreneur #revenue

▬▬▬▬▬▬▬▬▬▬

La construction de son écosystème est un levier formidable pour augmenter ses revenus de façon exponentielle. J'en fait donc mon métier afin d'aider un maximum de Fintech et SaaS B2B.

Evaluez votre stratégie en suivant ce lien : https://calendly.com/maxime_imbert/30min

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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