Le modèle Partner-Led Growth comme levier de croissance - Mathieu Galvani (Head of Sales & Partnerships - Defacto) - Alliances #3 | Alliances

Description

Dans cet troisième épisode d'Alliances, je reçois Mathieu Galvani, Director of Sales & Partnerships chez Defacto.

Nous parlons d’un sujet clé pour les entreprises : le financement B2B à court terme.

Ce marché représente 700 milliards d’euros en France, soit 17% du PIB, et pourtant, de nombreuses PME et TPE peinent à y accéder.

Defacto a adopté un modèle innovant, orienté vers ses partenaires et avec une API facile à intégrer.

Créée en 2021 par d'anciens collègues de Spendesk, la Fintech affiche des résultats impressionnants fin 2024 :

+800M € financés
+12 000 sociétés accompagnées
+100 000 prêts Octroyés
25 employés seulement

Et pour cause, Defacto arrive aujourd'hui à apporter une réponse sur le financement d'une facture en 27 secondes. Une vraie révolution dans ce secteur.

Plutôt que de vendre directement aux entreprises, Defacto travaille avec une multitude de partenaires (Saas B2B, Partenaire technologique, Fintech, banque, DAF externalisé).

Des acteurs comme Pennylane, Malt ou encore Qonto leur font confiance pour multiplier leur vente et apporter une réponse qualitative à leur client

Cette approche, appelée Partner-Led Growth, permet d’offrir un service différenciant et de créer de nouvelles opportunités de croissance.

Dans cet échange, Mathieu aborde plusieurs sujets essentiels:

Le marché du financement court terme
La genèse de Defacto
La vision centrale autour des partenariats
La puissance de l'offre Lending-as-a-Service
Les différentes typologies de partenaires avec qui travaillent Defacto
Ses meilleurs conseils autour des partenariats

Si vous êtes entrepreneur, responsable des partenariats ou un SaaS B2B, cet épisode vous apportera des insights concrets sur l’évolution du financement court terme et son intégration dans les solutions digitales.

Un épisode à regarder sans modération grâce à l'intervention de Mathieu, grand expert des partenariats

Vous avez aimé cet épisode ?

Je vous invite à le noter 5 étoiles et l'envoyer à votre réseau pour les aider dans leur développement de partenariats

Pour visionner l'épisode sur Youtube : https://youtu.be/CW5hBOgJblQ

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Mathieu : https://www.linkedin.com/in/mathieugalvanidefacto
Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy
Pour contacter Defacto : https://www.getdefacto.com
Pour devenir partenaire de Defacto : https://www.getdefacto.com/partners
Pour rejoindre l’équipe de Defacto : https://getdefacto.notion.site/Hiring-Defacto-89d4ad671393416bb002952e108ef0fd

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

We believe every partnership is unique yet certain universal principles can help you build lasting, high-performing collaborations.
Our guests share both their successes and the challenges they’ve overcome, so you can learn from real-world experience. Together, we unpack key steps such as:

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

From powerful co-branding initiatives to tech integrations, joint ventures, and loyalty programs, Alliances dives into all dimensions of strategic collaboration.
We also explore emerging trends the impact of digital transformation, the rise of innovation ecosystems, and the growing importance of shared values in modern partnerships.

A Podcast for every Partnership Leader

Whether you’re leading a startup, SME, or large enterprise in tech, finance, industry, or beyond you’ll find in Alliances a wealth of insights to elevate your partnership initiatives to the next level.

Ready to transform the way you collaborate and turn your alliances into a true growth engine?
Subscribe to Alliances now and discover inspiring conversations, practical advice, and fresh perspectives to fuel your business strategy.

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Dans cet troisième épisode d'Alliances, je reçois Mathieu Galvani, Director of Sales & Partnerships chez Defacto.

Nous parlons d’un sujet clé pour les entreprises : le financement B2B à court terme.

Ce marché représente 700 milliards d’euros en France, soit 17% du PIB, et pourtant, de nombreuses PME et TPE peinent à y accéder.

Defacto a adopté un modèle innovant, orienté vers ses partenaires et avec une API facile à intégrer.

Créée en 2021 par d'anciens collègues de Spendesk, la Fintech affiche des résultats impressionnants fin 2024 :

+800M € financés
+12 000 sociétés accompagnées
+100 000 prêts Octroyés
25 employés seulement

Et pour cause, Defacto arrive aujourd'hui à apporter une réponse sur le financement d'une facture en 27 secondes. Une vraie révolution dans ce secteur.

Plutôt que de vendre directement aux entreprises, Defacto travaille avec une multitude de partenaires (Saas B2B, Partenaire technologique, Fintech, banque, DAF externalisé).

Des acteurs comme Pennylane, Malt ou encore Qonto leur font confiance pour multiplier leur vente et apporter une réponse qualitative à leur client

Cette approche, appelée Partner-Led Growth, permet d’offrir un service différenciant et de créer de nouvelles opportunités de croissance.

Dans cet échange, Mathieu aborde plusieurs sujets essentiels:

Le marché du financement court terme
La genèse de Defacto
La vision centrale autour des partenariats
La puissance de l'offre Lending-as-a-Service
Les différentes typologies de partenaires avec qui travaillent Defacto
Ses meilleurs conseils autour des partenariats

Un épisode à regarder sans modération grâce à l'intervention de Mathieu, grand expert des partenariats

Vous avez aimé cet épisode ?

Je vous invite à le noter 5 étoiles et l'envoyer à votre réseau pour les aider dans leur développement de partenariats

Pour visionner l'épisode sur Youtube : https://youtu.be/CW5hBOgJblQ

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Mathieu : https://www.linkedin.com/in/mathieugalvanidefacto
Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy
Pour contacter Defacto : https://www.getdefacto.com
Pour devenir partenaire de Defacto : https://www.getdefacto.com/partners
Pour rejoindre l’équipe de Defacto : https://getdefacto.notion.site/Hiring-Defacto-89d4ad671393416bb002952e108ef0fd

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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Description

Dans cet troisième épisode d'Alliances, je reçois Mathieu Galvani, Director of Sales & Partnerships chez Defacto.

Nous parlons d’un sujet clé pour les entreprises : le financement B2B à court terme.

Ce marché représente 700 milliards d’euros en France, soit 17% du PIB, et pourtant, de nombreuses PME et TPE peinent à y accéder.

Defacto a adopté un modèle innovant, orienté vers ses partenaires et avec une API facile à intégrer.

Créée en 2021 par d'anciens collègues de Spendesk, la Fintech affiche des résultats impressionnants fin 2024 :

+800M € financés
+12 000 sociétés accompagnées
+100 000 prêts Octroyés
25 employés seulement

Et pour cause, Defacto arrive aujourd'hui à apporter une réponse sur le financement d'une facture en 27 secondes. Une vraie révolution dans ce secteur.

Plutôt que de vendre directement aux entreprises, Defacto travaille avec une multitude de partenaires (Saas B2B, Partenaire technologique, Fintech, banque, DAF externalisé).

Des acteurs comme Pennylane, Malt ou encore Qonto leur font confiance pour multiplier leur vente et apporter une réponse qualitative à leur client

Cette approche, appelée Partner-Led Growth, permet d’offrir un service différenciant et de créer de nouvelles opportunités de croissance.

Dans cet échange, Mathieu aborde plusieurs sujets essentiels:

Le marché du financement court terme
La genèse de Defacto
La vision centrale autour des partenariats
La puissance de l'offre Lending-as-a-Service
Les différentes typologies de partenaires avec qui travaillent Defacto
Ses meilleurs conseils autour des partenariats

Un épisode à regarder sans modération grâce à l'intervention de Mathieu, grand expert des partenariats

Vous avez aimé cet épisode ?

Je vous invite à le noter 5 étoiles et l'envoyer à votre réseau pour les aider dans leur développement de partenariats

Pour visionner l'épisode sur Youtube : https://youtu.be/CW5hBOgJblQ

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Mathieu : https://www.linkedin.com/in/mathieugalvanidefacto
Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy
Pour contacter Defacto : https://www.getdefacto.com
Pour devenir partenaire de Defacto : https://www.getdefacto.com/partners
Pour rejoindre l’équipe de Defacto : https://getdefacto.notion.site/Hiring-Defacto-89d4ad671393416bb002952e108ef0fd

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Dans cet troisième épisode d'Alliances, je reçois Mathieu Galvani, Director of Sales & Partnerships chez Defacto.

Nous parlons d’un sujet clé pour les entreprises : le financement B2B à court terme.

Ce marché représente 700 milliards d’euros en France, soit 17% du PIB, et pourtant, de nombreuses PME et TPE peinent à y accéder.

Defacto a adopté un modèle innovant, orienté vers ses partenaires et avec une API facile à intégrer.

Créée en 2021 par d'anciens collègues de Spendesk, la Fintech affiche des résultats impressionnants fin 2024 :

+800M € financés
+12 000 sociétés accompagnées
+100 000 prêts Octroyés
25 employés seulement

Et pour cause, Defacto arrive aujourd'hui à apporter une réponse sur le financement d'une facture en 27 secondes. Une vraie révolution dans ce secteur.

Plutôt que de vendre directement aux entreprises, Defacto travaille avec une multitude de partenaires (Saas B2B, Partenaire technologique, Fintech, banque, DAF externalisé).

Des acteurs comme Pennylane, Malt ou encore Qonto leur font confiance pour multiplier leur vente et apporter une réponse qualitative à leur client

Cette approche, appelée Partner-Led Growth, permet d’offrir un service différenciant et de créer de nouvelles opportunités de croissance.

Dans cet échange, Mathieu aborde plusieurs sujets essentiels:

Le marché du financement court terme
La genèse de Defacto
La vision centrale autour des partenariats
La puissance de l'offre Lending-as-a-Service
Les différentes typologies de partenaires avec qui travaillent Defacto
Ses meilleurs conseils autour des partenariats

Un épisode à regarder sans modération grâce à l'intervention de Mathieu, grand expert des partenariats

Vous avez aimé cet épisode ?

Je vous invite à le noter 5 étoiles et l'envoyer à votre réseau pour les aider dans leur développement de partenariats

Pour visionner l'épisode sur Youtube : https://youtu.be/CW5hBOgJblQ

Merci pour votre soutien !

▬▬▬▬▬▬▬▬▬▬

Où retrouver Mathieu : https://www.linkedin.com/in/mathieugalvanidefacto
Où retrouver Maxime : https://www.linkedin.com/in/maximeimbert-amistrategy
Pour contacter Defacto : https://www.getdefacto.com
Pour devenir partenaire de Defacto : https://www.getdefacto.com/partners
Pour rejoindre l’équipe de Defacto : https://getdefacto.notion.site/Hiring-Defacto-89d4ad671393416bb002952e108ef0fd

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About Alliances

Alliances: The Podcast on Strategic Partnerships

Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world.

In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill.

Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and renowned industry experts to share their experiences and insights.

These pioneers, shaping the future of collaborative business, reveal their winning strategies and the secrets behind partnerships that truly transform their organizations.

Why Listen to Alliances?

Whether you’re a business leader, revenue owner, sales executive, or responsible for building strategic collaborations, this podcast is made for you.

It delivers practical answers and actionable tools to help you:

Understand why and how strategic partnerships can accelerate your growth and revenue.
Identify high-impact collaboration opportunities for your organization.
Set up effective processes to manage and sustain your alliances.
Avoid common pitfalls and maximize the value of professional relationships.

Insightful, Action-Oriented Conversations

Finding the right partners.
Negotiating and structuring agreements.
Integrating partnerships into the company’s overall strategy.
Measuring performance and refining the relationship over time.

From strategic alliances to marketing collaborations, channel partnerships, and more every facet of partnership management is explored.

Authentic insights & diverse topics

A Podcast for every Partnership Leader

Together, let’s build partnerships that create real value.

Available on all major podcast platforms and on YouTube.

https://www.youtube.com/@Alliancespodcast

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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