You’re never going to scale revenue globally by doing like everyone else is doing.
Do you know why?
Because all your competitors are already targeting your audience with salesy emails & linkedin messages, cold calling, webinars…
You have to think out of the box.
You have to develop a Growth Mindset
You have to do what nobody else is doing.
That is exactly the thought process Ken Condon, E-com entrepreneur & Global channel director went through to find an innovative way to get potential customers in a room with him.
The key to scale revenue globally is by NOT SELLING.
When he found his secret recipe, he used all traditional channels to work towards that new lead revenue source.
…And today Segmentify is selling into more than 32 countries.
I can’t write here what he found, but I can tell you that partnerships, value-added content and networking were key in making it happen.
Fortunately, you can find out how he did by listening to the 24th episode of International Corner. ;)