International Corner

Description

International Corner is the podcast that helps you open and thrive in foreign markets!

I'm welcoming international experts to share their secret recipes and their setbacks to help you successfully sell in foreign markets.

A bit about me :

After opening the US market for a French scaleup 5 years ago, I realized how hard it is to sell in foreign markets and how scarce the free available content is.

Therefore, I decided to create this podcast to centralize all the knowledge from experts from all over the world. I'm doing this as a side-project, I have nothing to sell, just doing it out of passion for the topic. And if I can help you become better at selling internationally, then my objective is complete ;)

Would love to hear your feedback, connect with me on Linkedin Tiphaine Le Roux

Hosted on Ausha. See ausha.co/privacy-policy for more information.

53 episodes

Season 1

Ep #2 - Poland: A Market With Untapped Potential For Business
Have you thought about Selling to Eastern European countries ? Well Yousign did. And very early on on their international journey. They decided to go to Poland to open their 3rd foreign market after Germany and Italy. The potential in Poland and other eastern european countries is HUGE and widely underestimated. After selling into numerous European market, Pawel is now country manager for Poland at Yousign. He will reveal why Poland is a market with huge business potential and how to break into it. Bear with us until the end as he will share 2 secrets you wish you knew before as a salesperson selling into any market! Content : Why you should consider selling into the Polish market The best strategy to open this market Cultural differences and outreach channels you must know to sell there #english episode Hosted on Ausha. See ausha.co/privacy-policy for more information.
31min | Published on April 26, 2022
Ep #1 - Open The US Market With VIEs (Volontariat international en Entreprise)
Are you looking to open the US or any other market by mitigating your financial risks at the beginning? What about working with VIEs (Volontariat International en Entreprise) ? Romain, General Manager USA will share how we (because I was working with them at that time) did it and the different steps needed to successfully open the US market. What’s cooking for you: Perks of using VIEs to open new markets How to manage and setup objectives with these profiles to make it work The different steps Toucan went through to open the US market You can connect with Romain Duboc (https://www.linkedin.com/in/dubocromain-datastorytelling-analytics/) on Linkedin 🇫🇷 French speaking episode More information on how we found product market fit in the US in this article (https://tiphleroux.medium.com/btob-saas-startups-the-keys-to-open-a-new-market-the-us-in-particular-2c6c41ddc79b) Hosted on Ausha. See ausha.co/privacy-policy for more information.
41min | Published on April 19, 2022
What Is International Corner
Here is a little taste of what you can expect in the International Corner Podcast. I already have some very exciting speakers lined up for the first few episodes. Experts working on international markets from Partoo, Toucan Toco and Yousign for instance. Hit that subscribe button to not miss the first episode ;) Hosted on Ausha. See ausha.co/privacy-policy for more information.
1min | Published on April 9, 2022

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