What happens when you go from Pentagram to a product startup?

In this episode, Jonathan Quaade shares his journey from design school to agencies, to becoming the founding designer at Workflow. We talk about design, sure—but also about context, feedback, systems, team culture, and why Workflow wants to become the OS for creative teams.

We cover:

– How Pentagram operates from the inside
– What he learned from agency life (and what he left behind)
– Why context matters more than taste
– How Workflow helps teams clean up the feedback chaos
– What it really means to be a founding designer in a startup
– And why he never wants to draw with a pencil again

A dense and honest episode for designers, builders, and anyone scaling creative work.

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