The Future of Recruitment Marketing with Matt Comber

Description

Summary

In this conversation, Matt Comber emphasizes the critical need for marketing professionals to focus on financial visibility and return on investment (ROI). He argues that while clicks are important, the ultimate goal should be understanding where money is being spent and how it is returning value. Comber advocates for marketers to enhance their financial skills to better analyze and manage marketing expenditures, ensuring that every agency owner and finance manager has a clear view of their marketing effectiveness.

Chapters

00:32 Building on Past Successes

01:02 Challenges and Solutions in Recruitment Marketing

02:35 The Role of Brand in Recruitment

05:11 Support and Differentiation

08:57 Brand-Led Marketing and Awareness

14:49 Revenue Attribution and Financial Literacy

18:58 Upcoming Products and Innovations

Links to Books, Podcasts, Tools, Events:

Hisham Azouz's podcast

Books

"The Sales Acceleration Formula" by Mark Roberge

https://www.goodreads.com/book/show/24953002-the-sales-acceleration-formula

"Traction" (related to the Entrepreneurial Operating System)

https://www.goodreads.com/book/show/18886376-traction

Social Media and Website Links:

Matt on Linkedin https://www.linkedin.com/in/mattcomber/

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Welcome to The Staffing Ring, the podcast where the gloves come off, and we go deep into the best practices and tactics, and bring you actionable insights for how staffing and recruiting agencies are winning today”.

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

So, if you’re a staffing agency leader of recruiter wanting to improve and scale your client business development and candidate engagement, and want to learn about the very best communication tools and tactics, you’ll can find a wealth of insights and practical takeaways

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Summary

Chapters

00:32 Building on Past Successes

01:02 Challenges and Solutions in Recruitment Marketing

02:35 The Role of Brand in Recruitment

05:11 Support and Differentiation

08:57 Brand-Led Marketing and Awareness

14:49 Revenue Attribution and Financial Literacy

18:58 Upcoming Products and Innovations

Links to Books, Podcasts, Tools, Events:

Hisham Azouz's podcast

Books

"The Sales Acceleration Formula" by Mark Roberge

https://www.goodreads.com/book/show/24953002-the-sales-acceleration-formula

"Traction" (related to the Entrepreneurial Operating System)

https://www.goodreads.com/book/show/18886376-traction

Social Media and Website Links:

Matt on Linkedin https://www.linkedin.com/in/mattcomber/

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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Description

Summary

Chapters

00:32 Building on Past Successes

01:02 Challenges and Solutions in Recruitment Marketing

02:35 The Role of Brand in Recruitment

05:11 Support and Differentiation

08:57 Brand-Led Marketing and Awareness

14:49 Revenue Attribution and Financial Literacy

18:58 Upcoming Products and Innovations

Links to Books, Podcasts, Tools, Events:

Hisham Azouz's podcast

Books

"The Sales Acceleration Formula" by Mark Roberge

https://www.goodreads.com/book/show/24953002-the-sales-acceleration-formula

"Traction" (related to the Entrepreneurial Operating System)

https://www.goodreads.com/book/show/18886376-traction

Social Media and Website Links:

Matt on Linkedin https://www.linkedin.com/in/mattcomber/

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

Description

Summary

Chapters

00:32 Building on Past Successes

01:02 Challenges and Solutions in Recruitment Marketing

02:35 The Role of Brand in Recruitment

05:11 Support and Differentiation

08:57 Brand-Led Marketing and Awareness

14:49 Revenue Attribution and Financial Literacy

18:58 Upcoming Products and Innovations

Links to Books, Podcasts, Tools, Events:

Hisham Azouz's podcast

Books

"The Sales Acceleration Formula" by Mark Roberge

https://www.goodreads.com/book/show/24953002-the-sales-acceleration-formula

"Traction" (related to the Entrepreneurial Operating System)

https://www.goodreads.com/book/show/18886376-traction

Social Media and Website Links:

Matt on Linkedin https://www.linkedin.com/in/mattcomber/

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

About The Staffing Ring

Why?

Too many Staffing Agency teams are struggling.

They’re trying to hit goals and maintain a healthy pipeline. At the same time working out how AI, Automation, Analytics...... fit into their plans.

Who?

We can't think of a more pressing time for Staffing Software providers, industry communities, and agency leaders to come together and unite.

That’s why we’re interviewing the best leaders and practitioners from across the Staffing and Recruitment industry; to leave no stone unturned to help you succeed in your agency.

What?

The Staffing Ring is no ordinary series.

This isn't a cheesy promotional campaign.
Now is the time to ‘take the gloves off’, to ‘get into the ring’
No fluff. Not vanilla. Real dialogue. Actionable insights.

Now?

We look forward to seeing you inside The Staffing Ring!

Hosted on Ausha. See ausha.co/privacy-policy for more information.

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